- Time of issue:2020-09-17 09:16:21
On November 2, 2020, Hongqi Pharma was approved by Shanghai Fosun Pharma (Group) Co., Ltd., and officially launched the application of the joint logo of Fosun Pharma in this month. The endorsement of Fosun Pharma brand represents the upgrade of Hongqi Pharma's brand value and management level, which can help the enterprise improve its market value and competitiveness.
The project began to advance in 2019. After a series of work, such as new logo design, VI system upgrade, registered trademark objection resolution, new trademark registration, quality and EHS system upgrade, the company made concerted efforts to overcome difficulties and achieved success.
New logo interpretation: sign main color vitality red, on behalf of life and vitality; To show the cultural confidence of China's excellent corporate brand to the world;
Source of idea: red square flag, pennant and number "1", an open door